Distance Selling
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All traditional ways of distribution and sales promotion of goods, which, among others, are used in European countries, are popular in Ukraine, namely:

  • inserts to printed media;
  • press advertising;
  • advertising on/in public transport;
  • no-address/address delivery of advertising materials;
  • exchange of advertising materials inserts between distance trading companies;
  • traditional postal and electronic mailing (over an available database or in the context of partner projects);
  • Internet marketing (banner, contextual advertising, SEO promotion, viral marketing, SMM).

Competent development of a marketing strategy, with consideration to the peculiarities of mentality and consumer preferences of Ukrainians, will allow the distance selling operator to successfully organize sale of its goods at the Ukrainian market. In its turn, Ukrainian Direct Marketing Association in cooperation with leading marketing companies of Ukraine is ready to provide professional consulting services.     

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